http://www.YouthMarketingAcademy.com Youth marketing is not about influencing the masses with the loudest, most creative campaign. Its about partnering with the market influencers. But who are the influencers in the youth market? How can brands reach to them? Chris Burke, founder of Arnette and...
By Travis DuncanTV executives make up five of the top ten spots on The Sports Business Journal’s annual The 50 most influential people in sports business list.But just one woman, Katie Bayne of Coca-Cola and just two African-Americans, DeMaurice Smith, the executive director of the NFL Players...