It's important to brainstorm the features and benefits of the products so that you can "sell" it to your potential customers. You should make yourself an expert on the subject so that customers will find you. Advertising is very important. Look into library books that will help you with marketing. Consumers are focused on needs right now instead of wants. Ask the manufacturer for assistance in getting you publications and sales information that can help you sell and market their products. Your customers must think they NEED the two wheelers, not just WANT them!!!