what is the pronunciation of the van/truck firm iveco?

michael

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The proper way to pronounce it is like ì-vë-co, tis an italian firm first made in 1978 by the manufacturer fiat, then to be made in the late 80's to 2000 by the company ford and from 2000 onwards apart from the cargo tector and eurocargo which carried on being made by ford till around 2003 :)
 
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