Jan 9, 2009 #1 A AdebayoO New member Joined Jan 9, 2009 Messages 1 Reaction score 0 Points 1 I know how Nielsen estimates the number of viewers weekly, but how do they arrive at the demo estimates, i.e. 19-49 category?
I know how Nielsen estimates the number of viewers weekly, but how do they arrive at the demo estimates, i.e. 19-49 category?