Interesting topic for a Marketing thesis?

A

AllanG

New member
Im about to start doing a thesis so I can get my bachelor degree, and I wanna finish it tops in 4 months, but I really don't have any idea of a suitable topic for it, I'm very interested in advertising, marketing psychology, and the creative side of marketing, so, if you know some topics, new marketing concepts or theories, or maybe some books you can recommend me, I'll be very grateful. thank you for your time.
 
P

pensineef

New member
How to market the event company when it just start the service and never have customers before. If this research topic is interesting, I would like to know the answer of this as well. Since I have experience being AE for the new company like this and hardly get the customer. It might help me a lot and it might be interesting research for you. You can contact me via [email protected]. Thank you.
 
P

pensineef

New member
How to market the event company when it just start the service and never have customers before. If this research topic is interesting, I would like to know the answer of this as well. Since I have experience being AE for the new company like this and hardly get the customer. It might help me a lot and it might be interesting research for you. You can contact me via [email protected]. Thank you.
 
D

dnice

New member
maybe something tied to the current environment. I always wonder how a recession would affect brand leaders and help generics. Example, Coke's performance vs. generic cola

Also can research how ad strategies change. Leaders may turn into more generics in recession to appeal to common person instead of high end user. I think it would be interesting.

good luck!
 
D

dnice

New member
maybe something tied to the current environment. I always wonder how a recession would affect brand leaders and help generics. Example, Coke's performance vs. generic cola

Also can research how ad strategies change. Leaders may turn into more generics in recession to appeal to common person instead of high end user. I think it would be interesting.

good luck!
 
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