Is Rupert Murdoch's News Corp Losing Half Of His Potential Audience?

C

cene

New member
http://www.huffingtonpost.com/2009/02/05/news-corp-suffers-stagger_n_164463.html

Rupert Murdoch's News Corp just posted a 6.4 Billion Dollar loss for the last quarter. Go ahead, grab a hanky, I'll wait till you get back.

Ok, through laughing so hard that you were crying? Believe me, I was right there with ya.

Do you think that Rupert Murdoch will eventually have it down on him that his over the top right wing agenda is not only costing him over half of America's potential viewers--but also some of his more liberal advertisers ? That's the way I see it, and the dismal earning for News Corp reflect that I may be onto something, What do you think?
 
K

keypointist

New member
No. The fall in advertising revenue is effecting all media companies regardless of political stance. The vast majority of Newscorp's loss is an accounting write-down in the value of it's assets totalling $6.7 billion after taxes. Accounting write-downs are not "real" losses like operating losses. It's like the fall in the market value of a house - it can easily be reversed when market conditions improve.
 
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