Obama Administration Focuses On Data-Driven Results In Health Care NPR reports the budget office's use of pedometers to encourage employees to do more physical activity exemplifies "the Obama administration [reliance] on intensive data-gathering to help mold behavior." Peter Orszag, director of the Office of Management and Budget, says "'[w]hen you measure something and have a competition surrounding it, it creates a strong incentive to do more of it... 
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