Yeah, but is the medal for the fastest time of the whole event or winning the ultimate race. ie. being first past the finishing line, when it matters.
I think that goes for the jumping as well. It's also about dealing with pressure. If it's a qualifying people may perform better - be more relaxed maybe. So I think if someones truly deserving of being the champion they should be the one jumping the highest or running the fastest - when they need to, when the pressure is on to perform. But I sort6 of see your point, it's a tricky one