New POM Wonderful Ads Spit In The Face Of FTC Ruling…And Consumer Trust

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Earlier this week, a judge ruled that POM Wonderful lied to consumers about the health benefits of their pomegranate juice in response to FTC complaints. The judge's ruling—which concluded that their advertising was based on sham studies, but that food companies didn't need to conduct rigorous clinical trials of the sort that drug companies use to approve medical claims—was cause for celebration, according to POM. And it was also used to make yet more deceptive ads, like this one More »Post from: Blisstree
 
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