Who buys advertising for big companies such as bell, rogers, nestle, revlon,...

abcd1

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...koodo etc...? What are the company names that buy advertising for them such as on billboard, newspapers, tv etc...
do they have their own department or do they hire a third party to buy media space for them??

For example, if I own a newspaper and want bell or koodo to advertise who do I go to to tell them about my paper and ask if they want to advertise?

Also, does anybody know of a list that exists for these companies...
 
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